How to optimize Meta description for better SEO?
When some enter to optimize an SEO project or related work, that time quickly some question generate in Mind like –
- What is a meta description?
- How do you write one?
- Why are meta descriptions important?
- Do they actually help with search engine optimization?
- What are some good and bad examples?
- Where do I add the Meta description?
- Are meta descriptions used as a ranking signal?
And some More. I Have just tried to explore here your queries, Hopefully, you will like that.
Basically, if anyone searches any queries in search engine then search engine provides relevant data from her database.
Their user found some different data. But there found each result in a similar format.
1st one is Title (bolded Line)
2nd one is subject URL
3rd one is Meta Description
Now maximum search engine is having to replace meta description with first Para of web pages content or last post tags with date and fetching review of the business/brand.
Now we are coming to our queries –
What is a meta description?
Basically, Meta description is considered to a short paragraph of the web page. Those you can place with the help of HTML.Actually, Meta description appears on the web page. When search engine show in result called snippets.
What is the syntax of Meta Description?
<head>
<meta name=”description” content=”Meta description of your web page”>
</head>
Where do I add the meta description?
.You need to place Meta description in web page <body> section .
Why is the meta description important?
Runtime not necessary to add meta description and Meta keyword in WebPages .basically a meta description search engine not using for ranking factors but need to place for advance searches and for SEO friendly content.
What is the meta description formula?
Meta description = Target keywords+ Floating word in search engine (related to business)+ Google trending Keywords (related to Business )+category of business + location/ period
Note – Finish sentence Meta description with Content relevant words
How to optimize Meta description?
More experience Digital marketing expert are using more advanced techniques and some automation tools for generating a meta description, Meta title …… you need to keep in mind basic things like –
- Place targeted keywords in description.
- Make it relevant to content, title, heading and compelling.
- Try to finish within 150-165 Character.
- Use brand /service name.
- Make sure Each meta description different to other pages of the site.
- Catch some word from Google trend.
- Catch some word from PPC running sites (from the title).
- Catch word from the business related news.
- Catch some word from Bing/yahoo/Google Question and answers related to their business.
- Don’t forget to place users queries.
- Mention some words related to Buying /selling /advice /recommendation etc.
- After finish check once in Copyscape tool and change sentences those have fluctuating from another site.
What happens if you don’t write a meta description?
As per search engine scenario like algorithm (using for SERP) will pick us the useful string of Text from the webpage which reads well and features users search queries terms. Also, have helpful for click-through rate for paid and organic search.
I have finished this topic with many sources, if do you have any query comment here I will try to short out As soon possible.
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